Experiments

As I had already started to experiment with collaging the first week and physically manipulating the images, I decided to play around with Photoshop and manipulate the photos that way.

Manipulating in the beauty and fashion industry is sometimes seen as deceitful and creates an unattainable perception of body image. This is due to the over use of retouching, such as altering body shapes, teeth whitening, eye brightening, etc.

Manipulation of photography can alter the image’s content in a devious approach. It is argued that this causes difficulty for the consumer to differentiate between the manipulated image and reality.

Filippa Hamilton, who modelled for Ralph Lauren in 2009, underwent such a drastic digital transformation to her size 8 frame, that her head appeared wider than her waist.

A spokesperson of Ralph Lauren explained that the brand took responsibility for poor image retouching, which completely distorted the ideal of a women’s body. Daily Mail online also cautioned readers of the toxic impact these images may have on young girls, the ‘size zero’ models have been accused of subsiding to the involvement of eating disorders as society find influence within the media

Where as with my images I was physically manipulating them with my hands or manipulating them on photoshop but in a more artistic manner, some even abstract.

The concept of this project is to create beauty and fashion inspired images, to then by manipulated. For example many beauty and fashion advertisements are edited and photoshopped which can distort the perception of how society see beauty and perfection. Causing lack of self-esteem and obsession with body image. 

I will instead distort the beauty images, by creating a new perception of what the image originally portrayed.

I experimented using photoshop and moved certain elements of the images to distort the face and bodies, taking away from the original meaning.